Businesses run by mothers who are trying to create the lifestyle they want, while contributing to the family income at the same time, is one of the fastest growing segments. Technology and social media have made this possible like never before, enabling women to run a sustainable business and bring up their family at the same time. Research into micro-financing shows women are more successful in micro and small businesses and have less debt, leading to more sustainable businesses. This book offers the guidance they need to succeed.
Business & Baby on Board is not a book to be read from cover to cover and then put on a shelf; it will provide the foundation for a successful business model from which business mums can dip into as needed. Women learn through experiences and then doing, so Business & Baby on Board has been structured to include case studies, practical guidance and the personal business story of each expert.